Aaron has a BS in Mechanical Engineering and an MBA. Over the course of his career, he has worked with many small businesses and startups, where he developed a unique systems perspective on marketing, operations, customer support, sales and product development. His work in the academic and business worlds have led him to understand how related our family dynamics are to business dynamics.

He lives in Utah with his wife and four children.

His book "The Family Flywheel" presents a proven process for building an unshakable foundation in your life. By combining three elements—strategy, structure and culture—you can learn how to create wealth, build better relationships, improve your health, learn more abilities and enjoy more freedom than ever before!